Alteryx’s analytics hub and AI suite for process automation

Alteryx is an Irvine, California-based software company specialising in making data science and analytics more accessible

|Aug 3|magazine4 min read

Alteryx is an Irvine, California-based software company specialising in making data science and analytics more accessible.

Founded in 1997, it assumed its current name in March 2010, and reported its revenue as being $418mn in 2019.

Among its offerings is the Alteryx Analytic Process Automation (APA) platform, which it says unifies analytics, data science and process automation in one package for businesses to accelerate digital transformation. It emphasises the self-service nature of the experience, with building blocks to enable automation rapidly, without needing an abundance of specialist skills.

Recently, the company introduced a range of new products such as the Alteryx Analytics Hub and the Alteryx Intelligence Suite. The former extends the capabilities of its APA platform, while the latter offers predictive modelling capabilities

In a press release, TJ Williams, vice president of product at Alteryx, said: “Quality data insights are no longer a nice-to-have; they are a must-have for data workers in all parts of an organization. The innovation in our latest release places the power of discovery and prediction into the hands of all data workers, without technical acumen or specialized skills. Making data accessible to anyone, removing tedious manual processes and helping people learn inside the platform allows organizations to make better decisions faster.

“These innovations are a direct result of the feedback we received from our customers and community members, and we are excited to see how they further advance their skills to tackle increasingly complex analytic challenges.”

The Analytics Hub allows more collaboration between data workers across teams.

“Our product engineering teams are relentlessly focused on building products and capabilities with an extensibility-first mindset,” said Derek Knudsen, chief technology officer of Alteryx. “Analytics Hub, as an example, has more than 250 APIs, which means third parties can build innovative features on top of the Alteryx APA Platform. The result for businesses is even more powerful, flexible APA solutions.”

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